“Public relations and sports journalism go hand-in-hand. They both involve finding a unique angle and telling the story in a way that engages the audience.”
Carita C. Parks is the CEO of Parks Public Relations, and the founder of Double Take Sports, an online media platform that features stories about athletes and professional sports. With her background in both PR and sports, she has the unique ability to showcase both sides of the story!
Carita is a freelance credentialed sports journalist for the Washington Wizards, Washington Redskins, and Washington Mystics. She has conducted interviews and written articles for a variety of programs and publications.
Through ParksPR Carita has created innovative strategies for high profile athletes, businesses and nonprofits. Carita has been invited to share her expertise at a variety of speaking engagements, and has also contributed written work to publications.
Appearances on various podcasts discussing sports and PR
Carita has been invited to a variety of podcasts to provide analysis and PR perspective on the hottest topics in sports.
Carita has interviewed many prestigious names in sports and entertainment, including Jemelle Hill, Natasha Cloud, Desean Jackson, Martellus Bennett, Jalen Ramsey, Torrey Smith, Malcolm Butler, Marcus Peters, Julius Peppers, Kenny Stills, Bradley Beal, John Wall, Dwight Howard, and Kirk Franklin, among others.
Seahawks Legend Shaun Alexander discusses Players Coalition
John Wall at Wizard’s Media Day
Quinton Drayton of Bowie State University at CIAA Tournament
Jemelle Hill at Athletes + Activism
Commanders Postgame Recap & Player Interviews
Lamar Jackson MVP Press Conference
San Francisco 49ers Wide Receiver Jordan Matthews at Super Bowl LIV
We can work together to create great content, and I’m looking forward to working with you!